About Us

Our story, our styles and so much more. It’s all here. 

Jewelry has the power to transform not only the way we look, but also the way we feel. Whether you’re looking for something to lift your spirits, add a touch of sophistication, or playfulness to any outfit, the right piece can make all the difference. 

But beyond its aesthetic appeal, jewelry can also serve as a symbol of something deeper. It can be used to represent a personal value, a special moment, or a meaningful relationship. 

In this way, jewelry can act as a beacon of light, shinning bright for all to see. It can be a reminder of who we are, what we stand for, and what is important to us. It can help us to feel connected to something greater than ourselves, whether that be our loved ones, our heritage, or our beliefs. 

So next time you slip on a piece of jewelry, take a moment to reflect on what it means to you and how it helps you to shine. Remember, more than an accessory, it can be used as a powerful tool for self-expression and connection. Shine everywhere you go.

Our story 

Founded in 2020, our jewelry business was founded by a couple from different countries - one from Brazil and the other from the United States, Sarah and Jordan. Our love story began when we were struck by our differences, but as we got to know each other, we discovered that we had far more in common than we ever could have imagined.

Our shared values brought us together, and as our relationship grew, so did our desire for creating beautiful, meaningful pieces that could celebrate our uniqueness every day. We were inspired by the diverse cultures and experiences that shape our world, and we wanted to create a business that celebrated diversity and self-expression. 

And so, Avante was born. We are dedicated to creating high-quality pieces that capture the unique personalities and stories of our customers, bringing out their light and making them shine.

Our business is a celebration of the love that brought us together and the things that make us unique. We hope that our jewelry brings joy and pride to the people who wear it, and helps them to shine bright.

What we are all about

At Avante, we believe that every person is special and deserving of celebration. Our mission is to provide high-quality jewelry that captures the unique personalities and stories of our customers. 

We are a family-centered business and we prioritize the well-being and happiness of our loved ones. We believe in the importance of creating a welcoming and inclusive atmosphere, and we strive to make every customer feel a sense of belonging, just like they would feel at home.

We are a latina-owned business, so we believe that diversity is a strength. We believe that every person is special and deserving of celebration, and our goal is to create jewelry that helps people to feel proud of who they are and what makes them one-of-a-kind. 

Forward-thinking is our core. It is in our name! Avante is a Portuguese word that literally means forward. Expressing encouragement to proceed, to move ahead and progress. We are always looking for innovative ways to provide the best experience to all customers, one piece of jewelry at a time. 

These values were essential when creating our business and continue to guide us as we grow. 

We hope that our values shine through in every piece of jewelry we create, and that they bring joy and pride to the people who wear them.

Our products

Avante features high-quality materials for everyday wear. Our jewelry is primarily made with sterling silver or stainless steel as a base metal that is plated with 14k or 18k gold. Some other materials might include resin or acetate. Many pieces feature cubic zirconia and enamel. If a particular piece uses other materials, it will be listed in the product’s description. Our jewelry is also nickel-free and lead-free.

We believe that fashion should be inclusive and the prices should be fair. That’s why each piece in the collection ranges from $20 to $75.

Come as you are

We're open and would love to see your beautiful faces. Sign up to the Avante newsletter, and followed us on Instagram @avantejewel to stay connected with us and get inspiration on how to use style your Avante jewels. 

Cheers to the bright future ahead of us.

Avante!